Klaviyo Email Strategist for DTC Brands

Your Klaviyo account has money in it you haven't found yet. I know where it is.

I help DTC founders build their email list into a revenue engine that runs whether or not Meta is cooperating this week.

Book Your Revenue Audit →
Steph, Klaviyo email strategist for DTC brands
Klaviyo Partner
Harvard DCE Consumer Behavior
$146K in 8 Months
DTC & Ecommerce

Here's what's happening inside your Klaviyo right now.

Your flows were set up once and never touched. Campaigns go to everyone because segmenting feels complicated. Somewhere in that list are people who bought once and just stopped. And your revenue per recipient is flat.

That's not a traffic problem or a product problem. That's a behavioral gap — and it's costing you money every single month.

I don't manage email. I engineer the conditions that make people buy.

Most Klaviyo managers think about sends. I think about psychology: who is this person, where are they in their relationship with your brand, and what do they need to hear right now?

I build copy that speaks to what pulls your specific customer. Not a generic avatar. Your customer. The result is a program that compounds — every month smarter, every send more precise, every dollar working harder.

One goal: make your list print money.

The Engine

Email & Retention Strategy

I take over your Klaviyo completely. Flows rebuilt from behavioral logic. Campaigns segmented by purchase behavior. Copy written for your customer, not a template. You review and approve. That's it. Starting at $1,500/month.

The Dashboard

Measurement & Attribution

You can't optimize what you can't see. I build the attribution layer so you know exactly what email is generating and where the gaps are. GA4, CRM, the full picture. $3,000–$6,000 project.

The Steering

Fractional Marketing Strategy

For founders who need a strategic brain without the full-time hire. I set direction, build the roadmap, and make sure every channel works toward the same revenue number. Starting at $4,000/month.

Results. Not promises.

One client. 8 months. Behavioral system built from scratch.

$146KAttributed Revenue
+53%Revenue Lift
+21.5%Revenue / Recipient
-50%Unsub Rate

Q1 2026: $77.7K in one quarter. Up 80% YoY. Accelerating, not plateauing.

What People Say

“I've worked with Stephanie for years, first as her manager, and later as a client. What's stood out from day one is how she thinks: big picture, strategy-first, always connecting the dots between the work and the goal. If you get the chance to work with her, take it.”

JeriLynn ThorpeFounder, Current Marketing

“Her attention to detail and willingness to push our brand is always helpful. One on one advice and never makes us feel silly for asking questions. She makes it look so easy when we know it isn't.”

Kayla PradoOwner, Kareful Adventures

Your list is ready. Are you?

Most DTC brands are sitting on untapped email revenue right now. The only question is whether you want to leave it there.

Book Your Revenue Audit →